MC Company: Overview of the Company Coursework
MC is a digital company based mostly in New Zealand, centered on serving the Oceania area and worldwide market. As a regional firm, we search to fulfil local shopper needs and tremendously worth the sense of culture mixed with a excessive level of innovation. New Zealand has at all times introduced opportunities for progress and sustainability in the context of a inexperienced economic system while still uplifting industries such as design and trend. Our Vision is to supply environment friendly, recyclable, distinctive clothes to everyone. The MC mission statement is: “We imagine that everybody deserves to have essentially the most appropriate style, not within the value, not within the model show, however derive from each person’s distinctive taste and story. We imagine that anyone can turn into their own unique designer and create infinite trend.”
Using the slogan, “Fashion has by no means been so simple,” MC is a contemporary, multicultural, and revolutionary model that seeks to provide new trend selections in a sustainable method whereas using the most recent 3D printing know-how. The brand is a combination of ecology and cybertechnology, trying to position the corporate and its methods as the new establishment in fashion and shopping for designer garments.
Furthermore, with the myriad of distinctive customization and design choices, the brand’s merchandise enable the modern consumer to add individuality to their wardrobe. In a worldwide environment the place consumers are becoming aware of unfavorable impacts corresponding to child labour and air pollution in clothing manufacturing from main manufacturers and questioning the sustainability of business fashions, MC is an intelligent brand which has adapted to modern values. Brand loyalty relies on the relationship with clients and producing sustainable clothes that goes in opposition to the unethical concepts on this industry.
MC presents three main services and products. The main product is an progressive 3D Fiber Printer which might print practically any type of clothes in four different sizes based on enter designs and shopper needs. The secondary product to complement the 3D Fiber Printer is eco-friendly material which the gadget utilizes. Recycled polyester and different recycled or eco-friendly materials are offered for use for varied features in the printer. Based on the type of clothes or accessory, similar to sporting, casual, formal, or “fake leather,” completely different eco-friendly materials is input into the printer. The third offering of the corporate is the actual service of printing the eco-friendly clothes and delivering it to the shopper.
The 3D Printer scans the shoppers, transferring accurate dimensions and measurements into the digital program, creating a virtual 3D image of the person. Through a cell software, the shopper can then choose clothes to their liking or design their own outfits utilizing premade templates or other people’s designs with a big selection of extra paid options obtainable within the process.
The company’s vision, course of, and merchandise supply a significant worth proposition to our prospects. Those who buy from MC contribute to the growth of the inexperienced financial system and sustainable business practices. It offers direct assist to an organization which practices corporate social accountability and makes use of ecologically aware resources, supplies, and manufacturing processes. Our customers additionally obtain the worth of a high-quality and innovative product and/or service.
The 3D Fiber Printer uses the latest and most revolutionary expertise in combination with futuristic software that provides shoppers with a possibility to visualise their clothes earlier than creating it, further contributing to reduced waste and pointless useful resource utilization. The clothes is fashionable and individualized while having the components of recycled supplies and being largely biodegradable. MC presents ecological value in its merchandise and initiates synthesis of fashion and environmental awareness for its prospects.